Article Source: Scottish Influencer Awards
Last Updated: 19 January 2024 14:22
Presenter and broadcaster Danni Menzies will host the event on Sunday the 3rd of March, 2024 at the city’s Radisson RED Glasgow, with the country’s top influencers – individuals or collectives – honoured for their endeavours in the digital world.
In what is a first-of-its-kind event for Scotland, the inaugural Awards was staged in late 2022 in Glasgow. The event saw 75 of the country’s most successful and influential social media talents shortlisted across 15 prestigious categories, instantly turbo charging the new showcase and helping to generate a remarkable combined event audience reach of 60 million+ in the process.
Aiming to recognise inspirational, distinct and original storytelling, the SCOTTISH INFLUENCER AWARDS is highlighting the positive contribution many influencers are making. In 2022 this was reflected in the breadth and oozing-with-quality shortlisted talent and winners. From entertainment reporter Laura Boyd (@lauraanneboyd) whose journey through cancer, surrogacy, charity campaigning and celebrity saw her named Scotland’s overall Influencer of the Year, to Emily Shak (@emilyshak) whose 1.7 million style-hungry followers accelerated her to Superinfluencer status. The refreshingly inclusive roll call of winners also included eco-warrior Laura Young (@lesswastelaura) who was recognised for her Inspiration in using the power of social to help save the environment, Jack Jamieson (@scottishmixology) whose tips for home imbibing won him Drinks Influencer of the Year, Rona McMillan (@ronamcmillan) whose dreamy nature and active outdoors-led content saw her named Health & Wellbeing Influencer of the Year, to Graeme Johncock and Molly The Lab (@scotlands_stories) whose exceptional social feed of Scottish tales and legends saw him honoured by VisitScotland: Year of Stories.
Embodying the diversity of online life, the SCOTTISH INFLUENCER AWARDS is celebrating the trusted voices of social in a way that is entirely new, dynamic, and far reaching in appeal.
Now, with the 2024 ceremony announced, camera phone flashbulbs are set to pop as 500 guests walk the red carpet to a dramatic digital photo wall at Radisson RED Glasgow; a truly insta-worthy arrival. A drinks reception, presented in celebration with Rock Angel, will follow thereafter along with The Laings Lunch; a sparkling affair toasting this year’s trusted influencer voices and trendsetters.
Fifteen award categories, supported by a raft of prestigious partners and assessed by a panel of illustrious judges, will once again be presented across the afternoon, spanning Food, Drink, Health & Wellbeing, Family and Lifestyle, as well as Travel, Interiors & Design, Arts & Culture, Style, Beauty and Visual.
Special recognition will be made to those influencers who define Inspiration and whose social endeavours are underpinned with a positive contribution to diversity, equality, and/or inclusivity.
One individual or enterprise will be named overall Influencer of the Year 2024.
Each winner will receive a highly covetable and 100% sustainable art-collectable sculpture by renowned Argyll design innovators Midton, plus a magnum of Rock Angel.
To be eligible as a potential nominee, Scottish-born or Scottish-based influencers must have shared compelling, informative, original and creative content in 2023 across one or more of the award categories. All forms of social mediums including Instagram, Facebook, Twitter, TikTok, YouTube, podcasts or other innovative and publicly accessible digital platforms will be considered. Influencers may nominate themselves or invite others to do so on their behalf through the entry form found on the official website: www.scottishinfluencerawards.com. There is no fee to nominate.
The SCOTTISH INFLUENCER AWARDS celebrations will continue in style at Radisson RED Glasgow on Sunday 3rd of March at the hot-ticket Rock Angel Official After Party with Special Guest Billy Woods of Supermax - a sizzling kaleidoscopic soundtrack from past, present and future.
Tickets are on sale now to the Scottish Influencer Awards 2024 at £45 per person and include red carpet arrivals, Rock Angel reception, awards ceremony with Danni Menzies and Rock Angel Official After Party with Supermax. Available via www.eventbrite.co.uk
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